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Singapore Brand Photographer

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Sol Y Mar

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POV: you shoot your clients next fashion collection in a stunning villa in Bali.

This was the most stunning location to shoot in. A beautiful villa in Bali, totally a world of its own and overwhelmingly photogenic. Please meet Tanja and Susa, proud owners of Sol Y Mar, a Singapore based fashion brand, run by two Germans.

To make most out of the time in the villa, we needed a meticulous time schedule in order to make sure we get everything we wanted. I can't remember how many outfits we had, but Tanja and Susa arrived in a fully loaded van, just to give you and idea. Every single outfit was combined with complementing props, all neatly written down in an excessive excel sheet to not waste any time searching.

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It was a mad house. And don't even get me started on the heat. The sun was beaming down and created this beautiful summer mood for us but at the same time we had to make sure our models wouldn't melt away. We set up one room as changing room and kept the doors closed at all times. The rest of the villa was open concept living. An extraordinary space.

We left with so many images and created the most stunning gallery for Sol Y Mar. I can't emphasis this enough: preparation is key to a successful photoshoot. Planning, planning, planning. Make sure you have all your scenes mapped out and all the props ready at hand. The only thing left to do then is: ENJOY!

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It's not about reaching a final destination, but t It's not about reaching a final destination, but the continuous pursuit of growth, learning, and self-improvement. Embrace the challenges, celebrate small wins, and enjoy every step of the journey towards your goals.

Remember, success is found in the process, the lessons learned, and the person you become along the way. Keep pushing forward and never stop chasing your dreams. 💪❤️ 
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#photographer #lifestylephotography #singaporephotographer #singapore #zebrajojo #womeninbusiness #lightandairyphotography #expatliving #smallbusinessbranding #personalbranding #singaporeexpat #brandphotographer #singaporebrandphotographer #brandphotoshoot #brandphotography #femalefounders #creativeentrepreneur
Understanding your brand is like discovering the h Understanding your brand is like discovering the hidden gems within yourself and your business. ✨🌟

But how can we craft our brand stories?💪

1. Discover your why: Why does it exist? What problem does it solve? What's the deeper purpose? Which emotions and values drive your passion?

2. Know your audience: Understand your target audience inside out. What are their aspirations, struggles, and desires? Tailor your brand story to resonate with their hearts and minds.

3. Embrace authenticity: Your brand story should be a genuine reflection of who you are and what you stand for. 

4. Use the power of emotions: Tap into the emotions that resonate with your audience. Whether it's joy, inspiration, or a sense of belonging, evoke those feelings through your brand story.

5. Paint vivid visuals: Bring your brand story to life with visuals. Use captivating imagery, colours, and design elements that align with your narrative. Let your visuals reinforce the emotions and messages conveyed through your story.

6. Consistency is key: Your brand story should be consistently reflected across all touchpoints, from your website and social media to your customer interactions. Maintain a cohesive brand voice, visuals, and messaging to reinforce your story at every opportunity.

Remember, your brand story is an ongoing narrative that evolves with your business. Continuously refine, adapt, and share your story to keep your audience engaged and connected. So, let the power of storytelling guide you as you let me help you craft your brand's unique tale. 💛
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#photographer #lifestylephotography #singaporephotographer #singapore #zebrajojo #womeninbusiness #lightandairyphotography #expatliving #smallbusinessbranding #personalbranding #singaporeexpat #brandphotographer #singaporebrandphotographer #brandphotoshoot #brandphotography #femalefounders #creativeentrepreneur
Did you know.. the last minutes of a photoshoot ar Did you know.. the last minutes of a photoshoot are... pure gold??! 📸✨ 

The moment the pressure eases, the laughter bubbles up, and the realness shines through.

Those final minutes are when the forced smiles turn into genuine laughter, and the magic of spontaneity takes over. It's like a behind-the-scenes blooper reel, but with fabulous shots sprinkled in.

As the photographer, it's a delicate dance of capturing those candid moments, while also trying not to burst into laughter yourself.

So, embrace the chaos, let go of perfection, and enjoy the ride till the very end. Because those last minutes are where the real gems are found.

To all my amazing clients, thank you for trusting me to capture your authentic selves, even in the final moments of a shoot. 💛
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#photographer #lifestylephotography #singaporephotographer #singapore #zebrajojo #womeninbusiness #lightandairyphotography #expatliving #smallbusinessbranding #personalbranding #singaporeexpat #brandphotographer #singaporebrandphotographer #brandphotoshoot #brandphotography #femalefounders #creativeentrepreneur
Singapore, you're (one of 😉) my favourite model Singapore, you're (one of 😉) my favourite models! 

You effortlessly strike a pose in every shot. 

Ladies, what's your favourite place or sight in this little country? 💛
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#photographer #lifestylephotography #singaporephotographer #singapore #zebrajojo #womeninbusiness #lightandairyphotography #expatliving #smallbusinessbranding #personalbranding #singaporeexpat #brandphotographer #singaporebrandphotographer #brandphotoshoot #brandphotography #femalefounders #creativeentrepreneur
"Let's talk about the magic of branding! ✨ Buil "Let's talk about the magic of branding! ✨

Building a strong brand is like giving your business its own unique personality, voice, and style. It's the secret ingredient that sets you apart from the competition and makes you unforgettable. So, why is branding so important?

Remember, branding is an ongoing journey, evolving as your business grows and adapts. So, invest the time and effort to develop a strong brand that captures the essence of your business and leaves a lasting impact. 

Ready to unleash the power of branding? Let's make your business shine! 💛
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#photographer #lifestylephotography #singaporephotographer #singapore #zebrajojo #womeninbusiness #lightandairyphotography #expatliving #smallbusinessbranding #personalbranding #singaporeexpat #brandphotographer #singaporebrandphotographer #brandphotoshoot #brandphotography #femalefounders #creativeentrepreneur
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