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Do I need a photo of myself on my website?

November 3, 2020 by Silke Dietz Leave a Comment

The short answer: Yes! As the head of your business, you are the centrepiece. 

We don’t argue about the necessity of having a website, right? As a business woman you know that your website serves as your digital business card, it reflects your personal brand. The vast majority of your potential clients will check out your website before even meeting with you. It is the go-to platform to find out more about the person behind the brand, the one they are going to purchase a product from or request their service. 

In other words your website is an important element in making an impactful first impression. But furthermore, its your opportunity to instantly connect with your visitors, by telling your story throughout the different pages and give your potential clients a chance to resonate with you, so they find reason to come back. And for that, you need to be present. 

On many websites you will find the host only on the ‘about’ page, which is a missed opportunity. Let me explain why: 

Silke Dietz of Zebra&Jojo Photography

Home-Page

Imagine you knock on somebody’s door and after the door swings wide open you see … no one. So you wander around the house until you finally find the host. Weird, right? Same goes to your website. Instead of ghosting your visitors, why don’t you greet them with a friendly smile right at the door; your home page? 

Silke Dietz of Zebra&Jojo Photography

About-Page

The obvious one, yet often not delivered. My first click on any website is the ‘about’ button, and when I don’t find any face there, but instead some zealous summery of expertise, I am gone. 

People click on the ‘about’ button for a reason. They want to meet YOU! They want to get to know YOU! It really is that simple. 

Silke Dietz of Zebra&Jojo Photography

Contact-Page

Hurrah! Your visitor has clicked on ‘contact’. This means he/she wants to engage. Show your audience that you are there, right from the beginning, by sending over a friendly smile. 

In case you ever wondered if you could appear on your own website too often, the answer is no, as long as you make sure to underline your pictures with the respective copy. 

If you have any questions about branding or need help with imagery for your website, please don’t hesitate to drop me an email. I am here for you! 

Filed Under: branding

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Celebrate your brand, come on! When ever it fits Celebrate your brand, come on! 

When ever it fits the brand I‘ll ask my clients to through some confetti or pop the bottle. I love capturing dancing women celebrating themselve. So mood lifting, don‘t you think? 

Btw this could be one theme of the membership, celebrating your achievements. 

What membership? 

This one of course:

The Membership Edition $1400

✨20 images / session
✨3x a year
✨30 minutes photoshoot at your location of choice
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If this is speaking to you, get in touch and let‘s start planning. 

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A brand photoshoot without brand guidelines is lik A brand photoshoot without brand guidelines is like exploring a new city without a travel book. 

You definetaly can do it, but you‘ll probably miss out on essentials or something special. 

Planning is key and in the case of a brand photoshoot will leave you with a vast variety of well curated images, all tailored to your brand. 

So when you need an image for your social media you can be sure to find one in your very own library. How does that sound? 

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Does this sound like you? 😬Your image library Does this sound like you?

😬Your image library is still kind of up to date but somehow missing certain images you'd need for marketing the next promotion

🤪You've done a photoshoot with me but only realised months later that specific compositions are missing

🙃You're obsessed with journals/tea cups/shoes and would love to dedicate one whole shoot just to your impressive collection to showcase the quirky side of your personalty

🤗You want to update your images each season

If so, hit the button in my bio and get in touch. Can't wait to start working. 

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Introducing.... (drum rolls please!) The Membersh Introducing.... (drum rolls please!)

The Membership Edition
for returning clients.

Your image library is still kind of up to date but somehow missing certain images you'd need for marketing the next promotion? 

You've done a photoshoot with me but only realised months later that specific compositions are missing? 

You're obsessed with shoes and would love to dedicate one whole shoot just to your impressive shoe collection to showcase the quirky side of your personalty? 

Well, I have the solution for all of you: 

💫 one location
💫 20 images
💫30 minutes photoshoot
💫 3x a year
💫 $1400

Is this special offer talking to you? Then get in touch soon. Can't wait to find out what ideas we'll come up with. 

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#photooftheday #photographer #canon #moment #lifestylephotography #singaporephotographer #singapore #instagram #lightroom #zebrajojo #womeninbusiness #womenempoweringwomen #mumpreneur #mumsinbusiness #lightandairyphotography #expatliving #smallbusinessbranding #personalbranding #singaporeexpat
I hear you 🤣 Head to my bio and find the link I hear you 🤣

Head to my bio and find the link for this beautiful stock image gallery ‚All about coffee‘ and get visually energised ☕️ 

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#personalbrandingphotographer #businessportraits #smallbusinessphotographer #singaporephotographers #smallbusinessbranding #businessbrandingphotographer #businessbrandingphotography #personalbrandingphotoshoot
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